Yes! — pre-scoped, ready-to-go projects that address common biz needs. So simple!
You’re always communicating — in business and life. Might as well do it better, right?
With this bizcomms kickstart bundle, you’ll have the foundations from which you can build a stronger, more connected business.
Included:
* Onboarding Consultation
* Comprehensive Copy Style Guide
* Messaging Library
* Messaging Roadmap/Matrix
* Customer Journeys Flow Diagram
* CTA Library/Action Map
* 1 Round of Review & Revision (for each post; within 2 weeks of draft delivery)
* Implementation Guidance (direction for posting content to your CMS)
* Suggested Content Publishing Schedule
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
FREE Included Bonuses:
Copy Style Cheat Sheet, Copy Best Practices Guidance
Optional Product Add-Ons:
Customized Itty Bitty Brand Book, Customized Communications Briefs Templates, Customized SOPs, Voice of the Customer (VOC) Library, The Competent Communicator’s Cheatsheets
Basic Terms:
Starts at $1,000 USD
Pre-Paid, One-Time Payment
Don’t have a website yet but want to get something up ASAP? Or maybe you just don’t need a comprehensive site — just something to let people know who you are and how to reach you.
A one-page website, or splash page, could do the trick! I can get you hooked up in no time (and with very little effort on your part!).
Included:
* Onboarding Consultation
* Copy for 1 Splash Page (essential, high-level content about you/your biz)
* Wireframe for Suggested Content Flow
* Suggestions for Header & Footer Content
* 1 Round of Review & Revision (for each page; within 2 weeks of draft delivery)
* Implementation Guidance (direction for posting content to your CMS)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
FREE Included Bonuses:
Customizable Privacy and Terms & Conditions Webpage Copy, Subscribe Form Copy, Double Opt-In Email and Success Page Copy, Cookie Notice Copy, Splash Page Hosting Options
Basic Terms:
Starts at $300 USD
Pre-Paid, One-Time Payment
Creating your own web presence is an absolute must for any serious modern business. No home on the WWW is no good. And relying on rented space on someone else’s platform (like social media channels) is not optimal, for many reasons.
Included:
* Onboarding Consultation
* Copy for 4 Webpages (Home, About, Contact, and/or Product/Service Overview)
* Wireframes for Suggested Content Flow
* Suggestions for Header & Footer Content
* 1 Round of Review & Revision (for each page; within 2 weeks of draft delivery)
* Implementation Guidance (direction for posting content to your CMS)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
FREE Included Bonuses:
Customizable Privacy and Terms & Conditions Webpage Copy, Subscribe Form Copy, Double Opt-In Email and Success Page Copy, Cookie Notice Copy
Optional Product Add-Ons:
Customized Product/Service Detail Page Template; Copy and Wireframes for Product/Service Detail, Mission & Values, Everything Page, Portfolio, and/or FAQ Webpages; Copy and Wireframes for Custom Webpages, Customized SOPs
Basic Terms:
Starts at $500 USD
Pre-Paid, One-Time Payment
Content marketing can be a great way to build up authority, help drive traffic, educate your potential consumers, etc. Blogging is a natural way to incorporate content marketing into biz.
But, launching that blog can be daunting. It can be creatively and physically a lot of work. Compounded by the fact that you’re busy doing other stuff in your biz. Handing your blog creation off to me is an easy and obvious choice!
Included:
* Initial Onboarding/Planning Consultation
* Blog Copy Style Cheat Sheet
* Copy for Blog Landing Page
* Wireframe for Suggested Content Flow on Blog Landing Page
* Suggestions for Header, Footer & Sidebar (if any) Content
* Category & Tag Taxonomy
* Content Purpose Pillars
* SEO “Lite” (quick, high-level research)
* DFY Content Clusters
* 4 Blog Posts
* 1 Round of Review & Revision (for page/each post; within 2 weeks of draft delivery)
* Content Management & Schedule Spreadsheet
* Implementation Guidance (direction for posting content to your CMS)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
FREE Included Bonuses:
Copy Best Practices Guidance, Affiliate Links/Intention Disclaimer Statement, Subscribe Graphic/Button/Form Copy, Double Opt-In Email and Success Page Copy, CTA Library/Action Map, Overview of Blog Monetization Strategies
Optional Product Add-Ons:
Customized Content Clusters Template, Customized Blog Post Templates, Customized SOPs
Basic Terms:
Starts at $1,500 USD
Pre-Paid, One-Time Payment
(Installment Payment Plan Available for Projects Over $1,500)
Got some digital products to sell? Or some merch your fans must have? Having your own online store is a popular way to get your stuff to your people.
Launching your own shop can have many advantages over listing items in a hosted marketplace (like Etsy) or platform (like Gumroad). You get to keep more of the money coming in; you retain more control over your shoppers’ experience; you get to build your own email list. Sounding attractive, yeah?
I can help you pull together all the copy bits needed to make your shop shine.
Included:
* Onboarding Consultation
* Copy for 6 Webpages (Shop Landing Page + 5 DFY Product/Service Detail Pages)
* Wireframe for Suggested Content Flow
* 1 Round of Review & Revision (for each page; within 2 weeks of draft delivery)
* Implementation Guidance (direction for posting content to your CMS)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
FREE Included Bonuses:
Customizable Privacy and Terms & Conditions Webpage Copy, Subscribe Form Copy, Cookie Notice Copy, Double Opt-In Email and Success Page Copy, Splash Page Hosting Options
Optional Product Add-Ons:
Additional DFY Product/Service Detail Pages; Customized Product/Service Detail Page Template; Copy and Wireframes for Everything and/or Social Proof Pages
Basic Terms:
Starts at $500 USD
Pre-Paid, One-Time Payment
(Installment Payment Plan Available for Projects Over $1,500)
Freebie, opt-in, lead magnet. Whatever you call it, it can be a valuable component of your lead generation, audience nurturing, or differentiation strategy.
With so many kinds of opt-ins and so many ways to bring those ideas to life, it can be confusing. And false starts are common.
But, with my years of experience on your side, we can make sure your lead magnet is…attractive. (To the right people.)
Included:
* Onboarding Consultation
* Copy for 1 Lead Magnet
* Boilerplate Copy (e.g., title, copyright, instructions, additional resources, about, thank you)
* 1 Round of Review & Revision (within 2 weeks of draft delivery)
* Wireframe for Suggested Content Flow
* Lead Magnet Production (in Canva, MS Office, Google, AirTable, PDF, or similar)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
FREE Included Bonuses:
Opt-In Form Copy, Double Opt-In Email and Success Page Copy, Ideas for Sharing Your Lead Magnet/Attracting People to Opt-In, Link to Canva Template (if applicable), Branding Contact Sheet
Optional Add-Ons:
Tripwire Email Copy, Landing or Sales Page Copy, Sales Email Copy, Fulfillment Page Copy, Fulfillment Email Copy
Basic Terms:
Starts at $300 USD
Pre-Paid, One-Time Payment
(Installment Payment Plan Available for Projects Over $1,500)
Yes, this is a broad and encompassing umbrella. So it may require a bit of hashing out.
That said, digital products are a great way to add to your menu of offerings. Common digital products include templates, online courses, ebooks, spreadsheet-based tools — really you can get creative here. Then you can sell or give away your valuable resource.
Let’s craft something special!
Included:
* Onboarding Consultation
* Copy for 1 Digital Product
* Boilerplate Copy (e.g., title, copyright, instructions, additional resources, about, thank you)
* 1 Round of Review & Revision (within 2 weeks of draft delivery)
* Wireframe for Suggested Content Flow
* Digital Product Production (in Canva, MS Office, Google, AirTable, PDF, Pictory, or similar)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
FREE Included Bonuses:
Opt-In Form Copy, Double Opt-In Email and Success Page Copy, Link to Canva Template (if applicable), Branding Contact Sheet
Optional Add-Ons:
Tripwire Email Copy, Landing or Sales Page Copy, Sales Email Copy, Fulfillment Page Copy, Fulfillment Email Copy
Basic Terms:
Starts at $300 USD
Pre-Paid, One-Time Payment
(Installment Payment Plan Available for Projects Over $1,500)
When you’re creating a new offering, you probably want to include some basic info. And this can be a pain in the butt if you’re reinventing it for every product/service you launch.
My elegant and streamlined solution? Boilerplate text and pages that can be mixed and matched as needed and then added as a sort of “wrapper” around your offers. As templates, you will be able to copy, tweak, and reuse these pages over and over.
Included:
* Onboarding Consultation
* Boilerplate Copy (e.g., title, copyright, instructions, additional resources, about, thank you)
* 1 Round of Review & Revision (within 2 weeks of draft delivery)
* Wireframe for Suggested Content Flow
* Boilerplate Page Production (in Canva and MS Office)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
FREE Included Bonuses:
Link to Canva Template for Boilerplate Pages, Branding Contact Sheet
Optional Add-Ons:
Tripwire Email Copy, Landing or Sales Page Copy, Sales Email Copy, Fulfillment Page Copy, Fulfillment Email Copy
Basic Terms:
Starts at $500 USD
Pre-Paid, One-Time Payment
(Installment Payment Plan Available for Projects Over $1,500)
You’ve got people subscribing to your email list, newsletter, or service. Now’s the moment to thank them for joining you and set the stage for your wonderful ride into the sunset together.
Having a thoughtful, well-planned and -written sequence of emails is a great way to get the ball rolling. It gives you a chance to introduce yourself, learn about your subscribers, and so much more!
If you’re ready to start delighting your new followers and turning them into diehard fans (who convert), let’s get your welcome email series in place ASAP.
Included:
* Onboarding/Planning Consultation
* Copy for 5-Email Welcome Series (includes subject line and preview text)
* 1 Round of Review & Revision (for each post; within 2 weeks of draft delivery)
* Wireframes for Suggested Content Flow
* Implementation Guidance (direction for posting content to your CMS)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
FREE Included Bonuses:
Suggested Automation/Workflow & Group/Tagging, Email Marketing Tips & Tools
Optional Product Add-Ons:
Customized SOPs, Tripwire Email Copy
Basic Terms:
Starts at $500 USD
Pre-Paid, One-Time Payment
(Installment Payment Plan Available for Projects Over $1,500)
Want to keep a good thing going, more easily? Retainers are your friends….
Content marketing can be a great way to build up authority, help drive traffic, educate your potential consumers, etc. The key is having the right content, laid out in a highly-consumable way, dished out on a regular basis.
For small businesses, committing to a blogging program — on top of everything else on your biz/life plate — can be very challenging. Especially if you’re “not a writer” and crafting a blog post X number of times per month gives you the sweats.
Hand this off to me! Here’s what you get:
* Initial Onboarding/Planning Consultation
* Monthly Check-In/Planning Meeting
* SEO “Lite” (quick, high-level research)
* DFY Content Clusters
* 12 Blog Posts
* 1 Round of Review & Revision (for each post; within 2 weeks of draft delivery)
* Implementation Guidance (direction for posting content to your CMS)
* Suggested Content Publishing Schedule
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
If purchased with the Blog Starter Pack:
Updates to the Copy Style Cheat Sheet, Copy Best Practices Guidance, Category & Tag Taxonomy Library, CTA Library, Affiliate Links/Intention Disclaimer Statement, and SOPs.
Optional Add-Ons:
Additional Blog Posts; Content Planning, Scheduling, and Project Management; Content Auditing; Voice of Customer (VOC) Library; Updating Old Blog Posts; Blog Retrofit (for existing blogs; all the stuff you’re missing from the Blog Starter Pack)
Basic Terms:
3-Month Minimum Engagement
Starts at $3,300 USD for the 3-Month Engagement
50%/25%/25% Pre-Paid Over Course of 3-Month Engagement
You know that content marketing can build authority, drive traffic, educate your potential consumers, etc. But, keeping up with the demand can be a challenge.
It doesn’t have to be, though, with content repurposing (and me!). Content repurposing is essentially using content you already have, repackaged to use again in a different context. Think blog post turned into video script or series of 10 social captions.
Content repurposing is among the best ways to get the most bang for your buck because it enables you to leverage every piece of content to its fullest potential. You can give your existing content (e.g., blog post, video, webpage copy, or brochures) new life by turning them into social captions, short videos, infographics, ebooks, and more! (Sky’s the limit — let’s talk!)
Leave it to me and here’s what you get:
* Initial Onboarding/Planning Consultation
* Monthly Check-In/Planning Meeting
* DFY Content Repurposing Plan & Roadmap
* Copy for 12 to 60 Pieces of Repurposed Content
* 1 Round of Review & Revision (within 2 weeks of draft delivery)
* Content Production (in Canva, MS Office, Google, AirTable, PDF, Pictory, or similar)
* Implementation Guidance (direction for posting content)
* Suggested Content Publishing Schedule
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
If purchased with the Blog Starter Pack/Consistent Blogging Package:
Updates to the Copy Style Cheat Sheet, Copy Best Practices Guidance, Category & Tag Taxonomy Library, CTA Library, Affiliate Links/Intention Disclaimer Statement, and SOPs.
Optional Add-Ons:
Additional Content Pieces; Content Planning, Scheduling, and Project Management; Content Auditing; Voice of Customer (VOC) Library
Basic Terms:
3-Month Minimum Engagement
Starts at $1,000 USD for the 3-Month Engagement
50%/25%/25% Pre-Paid Over Course of 3-Month Engagement
For many businesses, email marketing is a cornerstone of success. It helps grow and nurture your audience, build KLT (know, love, trust), and so much more! But, keeping up with writing a weekly email to your peeps can be a real slog — especially if you have an ever-growing to-do list nipping at you.
Don’t sweat this. Seriously, let me handle it so you can get back to doing what you do best. Here’s what you’ll get:
* Initial Onboarding/Planning Consultation
* Monthly Check-In/Planning Meeting
* 3-Month Email Content Plan & Schedule
* Copy for 12 Emails
* 1 Round of Review & Revision (for each email; within 2 weeks of draft delivery)
* Implementation Guidance (direction for putting copy into your email marketing platform)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
Optional Add-Ons:
Additional Emails, Voice of Customer (VOC) Library, Suggested Automations/Workflows, Customized Email Newsletter Templates
Basic Terms:
3-Month Minimum Engagement
Starts at $1,700 USD for the 3-Month Engagement
50%/25%/25% Pre-Paid Over Course of 3-Month Engagement
Does your biz live and die by what folx are saying about you online? Are you having trouble keeping up with all the Yelp, Google, or other marketplace (e.g., AirBnB, Etsy, Amazon, AppSumo, etc.) reviews, questions, and comments? Or maybe social media platforms are where you breakdown?
No matter how you answer those questions, your reputation is probably the most valuable asset your business has. Bolstering and safeguarding it takes time, effort, skill, and understanding — things many busy titans of industry (like you!) may be short on.
Let me help you keep the shine on your sparkling biz! Work with me to preserve and promote your online reputation and here’s what you’ll get:
* Initial Onboarding/Planning Consultation
* Monthly Check-In/Planning Meeting
* Montioring Up to 3 Channels (e.g., your online shop, Google, and Yelp)
* 3-Month Response Plan & Schedule
* Spreadsheet of Customer Questions, Comments, Etc.
* Messaging Library of Scenario-Based Responses (will grow over time)
* Suggested Customized Repsonse for Each Question/Comment (copy + action you can take)
* 1 Round of Review & Revision (for Messaging Library; within 2 weeks of draft delivery)
* Implementation Guidance (direction for putting copy into platforms)
* 2 Weeks’ Follow-Up Support (after delivery; can be post-implementation review, Q&A, etc.)
* Offboarding Guidance
Optional Add-Ons:
Voice of Customer (VOC) Library, Suggested Automations/Workflows, Customized SOPs
Basic Terms:
3-Month Minimum Engagement
Starts at $700 USD for the 3-Month Engagement
Pre-Paid, One-Time Payment
(Installment Payment Plan Available for Projects Over $1,500)