Fall Forward Fast Summit
– Sep 22-26, 2025

This Summit aims to give small biz folx bit-sized, actionable strategies and tips to help them jump back into their businesses with full and fresh vigor after summer breaks and vacas, kids returning to school, and the start of autumn. The Summit will have an accompanying swag bag with of tools, templates, and other resources to further support these folx as seasons of life and biz shift.

Summit presentations will be short, implementation-focused, audio-only, on-demand sessions.

This is my first time hosting a Summit, so to keep things simple — both the Event and the swag bag will be free. As Contributors, this means max list building (but not necessarily to warmest leads).

The Redemption Window is short by design.

• It’s a small, focused Event. People should be able to explore/opt into Sessions and Goodies quickly.
• We want folx to take action — actually listen to presentations and claim and use the resources.

• Theme: Shifting from Summer Slowdown into a Fierce and Focused Fall (or Action- and Accomplishment-Oriented Autumn — you choose).
• Audience: Action-oriented small biz folx who’re actively seeking shortcuts and streamlining. They want to grow their awareness, knowledge, skills, and capacity.
• # Contributors: 20ish.
• Expected Reach: TBD
• Summit Format:
  • Audio-only, on-demand presentations.
  • Short (<10 mins-long) sessions that speak to three specific questions I’ll pose to you and that you’ll answer from the perspective of an expert/up-and-comer in your area of specialization.
  • Each Contributor/presentation will have a dedicated area on the Summit Sessions page that will include their name, logo, headshot, biz, website, freebie, Bonus Offer, biz and personal mini-bios, and link to the presentation.
  • Presentations will be available to listen to thru the end of the Redemption Period.
  • I will try to include transcripts but am not sure how to do this so we’ll see!
• Summit Type: Free.
• Summit Funnel: Bumps will include: Resource Tracker ($2), Undated This Year in Biz Planner & Tracker ($6), and Vision Board Blitz ($8). There will be an Upsell/OTO to my membership, Smart Start Content Club, and my Marketing Comms Scorecard as a tripwire ($8) as part of the Summit Sign-Up success page/email confirmation sequence. So, plenty of opps for you to earn some commissions if you sign up to be an Affiliate!
• Contributor Cost: It’s free to participate as a Contributor. No chip-in fees or anything.
• Differentiators/Value Props:
  • Small, manageable collection of bite-sized, laser-focused, and actionable Sessions — designed for quick implementation and incremental-yet-meaningful results fast.
  • Guided prompts and engagement opps in the SBSF Facebook community.
  • I’m may add in a bingo or scavenger hunt element to this Event during the Open Cart period to boost engagement and connection. Optional for you to participate. More details to come.
  • I may create a Listen Party Kit (e.g., with journal prompts, snack/beverage recipes, session notes template, etc.). Alternately, I may create this and turn it into a Bump….

• Presentation Focus: Related to some aspect of running a small and scrappy business (e.g., admin, systems, sales and marketing, onboarding, finances, affiliate management, etc.). It should be something that’s relevant to ALL small businesses, regardless of what industry or niche they’re in. (i.e., So a presentation that’s geared only toward personal trainers who help new moms get back into shape — not a fit.)
• Presentation Type:
  • Audio-only.
  • Less than 10 minutes, target 5-7 minutes.
• Presentation Requirements & Restrictions: Your presentation:
  • Must be ready when you submit your Application bc you will be asked to attach the MP4.
  • Can’t be something included in another Summit or posted anywhere else until after the Summit ‘s Redemption Period ends. (Then you can do whatever you want with your presentation!)
• Presentation Rights: Your presentation is yours and you retain the IP. But, you agree to not post, publish, or otherwise sell or share the presentation until after the Summit is completely over. And, you agree to allow me (Suzanne Brick Consulting / SB Success Factor) to include your presentation in this Summit free of charge. If, at some later date, I would like to use your presentation again (e.g., in a blog post or email newsletter), I’ll reach out.

• Check the Bundle application for details. My Waitlist Gift will be some sort of actionable, on-theme tool, guide, planner, or template with tips/inspo quotes from Contributors included.

As a Contributor (presenter), you are required to share a FREE resource. This cannot be something you sell anywhere. It must be a $0 lead magnet. Your opt-in is your pathway to collecting leads.

Your freebie can have bumps, tripwires, upsells, downsells, cross-sells, etc.

In addition to your freebie, you can have one featured Bonus Offer. Your Bonus Offer should be a paid offer for an item you sell.

• Your Bonus Offer is not directly included/given away via the FFFS; summit-goers are not getting this “extra resource” for free/as an inclusion. We’re just leveraging the Swag Bag to expand awareness of your Bonus Offer. The goal is to provide a clear, easy next step for summit-goers to progress in their journey with you and your biz.
• Because this is intended to be a stepping stone into the world of your paid offers, a lower-ticket (sub-$200?) offer is probably best. (People are unlikely to go from grabbing freebies to dropping $1,000s on a program straightaway….)
• Your Bonus Offer should ideally include a discount, a free bonus, or some other special enticement summit-goers won’t find elsewhere. But, please, DO NOT DISCOUNT your offer to 100% off. Bonus Offers are not intended to be free giveaways — they are intended to create a value-for-money transaction. This discount or extra buyers’ perk must be something that YOU can fulfill directly without MY involvement.
• If you have an Affiliate Program that I can sign up for, your Bonus Offer may use my affiliate link to your sales/landing page for the resource.

Want even greater exposure? Be a Sponsor!

You’ll have a chance to indicate your interest in one of the limited sponsorships on the Application. If you indicate that you want to be a Sponsor, I’ll follow up with next steps.

The total number of sponsorship positions will depend on the total number of Contributors, so that we don’t have more than ~20% of Contributors as Sponsors. There will be no more than three Sponsors at each sponsorship level.

• All Contributors will get free access to the Paid Tier.
• People who register for the Waitlist and Summit will be added to my email list. Only the people who claim your swag bag Contribution(s) will get added to your email list.
• PLEASE REVIEW THE REST OF THE SBSF COLLABS HUB PAGE FOR ADDITIONAL DETAILS regarding things like Promo Requirements, Eligibility, Compliance, etc.